狮动设计将圆形+抽象汉字的几何化,圆形是中式传统最经典的符号,象征“圆满、和谐、包容”,完美契合家居建材“温馨、可靠”的核心诉求。圆形内部的线条——它是“凡中”二字的抽象化,强化“中正、稳固”的感觉;金色:在中国传统文化中代表“富贵、高端、永恒”,用在建材家居品牌中,直接传递“品质感”和“价值感”;整体LOGO既让消费者感受到“中式文化”的底蕴,又传递了“品质、温馨”的品牌价值。
Lion design makes the circle+abstract Chinese characters geometric. The circle is the most classic symbol of Chinese tradition, symbolizing "completeness, harmony and tolerance", which perfectly fits the core appeal of "warmth and reliability" of home building materials. The line inside the circle-it is the abstraction of the word "ordinary" and strengthens the feeling of "righteousness and stability"; Gold: It represents "wealth, high-end and eternity" in China traditional culture, and it is used in building materials and home brands to directly convey "quality sense" and "value sense".


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