狮动设计采用“BS”变形设计（绿色+黄色）既是“博晟”（Boshin）的首字母缩写，也通过色彩与形态传递出建材企业的核心属性：绿色作为主色调，直接关联“建材”的“环保”内核，符合当下消费者对“可持续性”的需求；黄色的点缀则注入了“活力”与“创新”，打破传统建材企业的沉闷感，暗示品牌在技术或产品上的突破；抽象的字母形态既保留了品牌的识别性，又通过现代感的设计语言传递出“建材企业的年轻化与国际化”。把建材企业的“硬核”属性，变成了消费者能看懂、能记住、能产生共鸣的“软符号”。
Lion Design adopts the variant design of "BS" (green+yellow), which is not only the acronym of "Boshin", but also conveys the core attributes of building materials enterprises through color and form: green, as the main color, is directly related to the "environmental protection" core of "building materials", which meets the current consumer demand for "sustainability"; The yellow embellishment injects "vitality" and "innovation", breaking the dull feeling of traditional building materials enterprises and suggesting the breakthrough of brands in technology or products; The abstract letter form not only retains the brand recognition.
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