狮动设计采用购物袋+对话框」的极简融合,对应了「乐怡商城」的两大核心属性,购物袋:是零售/电商的「超级符号」,瞬间识别「这是一个购物平台」,符合行业的强认知需求;对话框:象征「沟通与互动」,对应线上商城的「用户服务」「社区属性」(如评价/分享)。整体用「符号化组合」讲清行业与理念,传递出「年轻、可靠、互动」的品牌形象。
Lion design adopts the minimalist fusion of shopping bag and dialog box, which corresponds to the two core attributes of Leyi Mall. Shopping bag is a "super symbol" of retail/e-commerce, which instantly recognizes "this is a shopping platform" and meets the strong cognitive needs of the industry. Dialog box: symbolizing "communication and interaction", corresponding to "user service" .


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