狮动设计采用如意云纹与汉字的融合,条圆润流畅,既保留了中式美学中“吉祥如意”的文化寓意,又通过简化的几何形态避免了传统元素的厚重感,呈现出轻盈、典雅的视觉气质。内部嵌入“苏”字的艺术化变形,笔画通过穿插、咬合与外框结构紧密结合,形成“图中有字,字中有形”的巧妙布局,强化了品牌名称与视觉符号的关联性。从“苏”字到蓝白配色,再到印章元素,整体呈现出江南文化特有的“雅致、内敛、细腻”气质,让人联想到苏式家常菜的“精致家常、原汁原味”。
Lion design adopts the fusion of ruyi moire and Chinese characters, and the lines are round and smooth, which not only retains the cultural implication of "good luck and wishful thinking" in Chinese aesthetics, but also avoids the heavy feeling of traditional elements through simplified geometric forms, showing a light and elegant visual temperament. The artistic deformation of the word "Su" is embedded inside, and the strokes are closely combined with the outer frame structure through interpenetration and occlusion, forming a clever layout of "there are words in the picture, and the words are tangible", which strengthens the correlation between brand names and visual symbols.



扫码或拨打添加客服微信