狮动设计以金色圆形为基底,既是传统文化中“天圆地方”哲学观的隐喻,也象征中医“天人合一”的整体理念,传递出产品追求“圆满、调和”的健康价值。圆内由几何线条构成类似山形、水纹的抽象轮廓:山形关联“本草生于山川”的中医药材本源意象,暗示原料取自自然、品质可靠; “至善”源自儒家“止于至善”,传递品牌对“极致品质”“人文关怀”的追求;“珍品”则直接点明产品的高端定位,与中医“药食同源、珍贵选材”的属性高度契合。从“自然原料(图形)”到“文化理念(至善)”再到“产品定位(珍品)”,设计层层递进,让消费者在视觉接触中快速建立“自然、高端、有文化底蕴”的品牌印象。
Lion design is based on the golden circle, which is not only a metaphor of the philosophical view of "heaven is round and place is round" in traditional culture, but also a symbol of the overall concept of "harmony between man and nature" in traditional Chinese medicine, and conveys the healthy value of pursuing "perfection and harmony" in products. An abstract outline similar to mountain shape and water pattern is formed by geometric lines in a circle;Yamagata is associated with the original image of traditional Chinese medicine "Materia Medica is born in mountains and rivers", suggesting that the raw materials are from nature and the quality is reliable.


扫码或拨打添加客服微信