狮动设计采用拟人化“灵鸟”,传递灵活与高效,以简约线条勾勒出一只橙色“大嘴鸟”形象,搭配微笑弧度的喙部,传递出亲和力与活力——这与灵活用工平台需要吸引多元化劳动者的定位高度契合。动态感:鸟的姿态微微前倾,翅膀简化为利落的线条,仿佛正准备“行动”,暗喻平台对用工需求的快速响应能力,符合灵活用工“即时匹配、弹性调度”的核心优势。通过“具象符号(鸟)+ 情感化表达(亲和活力)+ 价值隐喻(高效、可靠)”的设计逻辑,精准映射了灵活用工平台的核心诉求:传递“轻松找到合适工作,获得可靠保障”的价值;树立“年轻、灵活、可信赖的灵工社区”形象。
Lion design adopts personified "ghost bird", which conveys flexibility and efficiency, outlines an orange "toucan" image with simple lines, and conveys affinity and vitality with a curved beak, which is highly consistent with the positioning that flexible employment platforms need to attract diversified workers.Dynamic sense: the bird's posture leans forward slightly, and its wings are simplified into neat lines, as if it is preparing for "action", which is a metaphor for the platform's rapid response ability to employment demand, which is in line with the core advantages of flexible employment "instant matching and flexible scheduling".


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