狮动设计以抽象化的云朵轮廓为基础,线条圆润流畅,呈现出轻盈、柔软的视觉感受,直接呼应“柔软、亲肤”的核心卖点。云朵形态的包容性和无棱角设计,传递出温和、舒适的产品体验,飘逸的“L”形曲线变形,曲线与云朵轮廓自然交融,既增强了图形的动态感,又通过缠绕、包裹的视觉效果隐喻使用场景中与肌肤接触的柔和互动。主色调采用浅蓝色,低饱和度的色彩搭配白色背景,营造出清新、纯净、干净的视觉印象,传递“无刺激、安全、卫生”的品牌联想。整体通过云朵图形隐喻柔软、蓝色传递纯净、简约文字强化记忆,从视觉层面精准诠释了品牌的核心价值——“甄选优质、温和柔软的特性”。
Lion design is based on the abstract cloud outline, and the lines are round and smooth, showing a light and soft visual experience, which directly echoes the core selling point of "softness and skin-friendliness". The inclusive and angular design of the cloud shape conveys a gentle and comfortable product experience. The elegant "L"-shaped curve is deformed, and the curve naturally blends with the cloud outline, which not only enhances the dynamic sense of the graphics, but also uses the visual effect of winding and wrapping to metaphor the soft interaction with the skin in the scene. The main color is light blue, and the color with low saturation matches the white background.


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