狮动设计“珺熙哥”采用粗黑体变形，笔画边缘的“焦痕状”处理，既像烤肉时炭火燎过的焦香感，又通过局部的“断裂”“斑驳”设计，暗合烤肉食材经过炙烤后的纹理特征，让静态文字产生味觉联想。字体整体方正稳重，但“熙”字中间的“口”部用圆点替代，增加灵动性；“哥”字的捺笔舒展，，强化“亲切、家常”的品牌气质，符合烤肉店“朋友小聚、放松聚餐”的场景定位，“珺熙哥”中的“珺”（美玉之意）形成呼应，传递“品质烤肉、用心选材”的隐含价值。“珺熙哥烤肉”通过字体细节的“烤痕”隐喻、印章符号的品类强化，以及名字传递的情感温度，成功在方寸之间构建了“传统+家常+烟火气”的品牌画像。
Lion design "Jun Xi Ge" adopts bold and bold deformation, and the edges of the strokes are treated as "burnt marks", which is not only like the burnt smell of charcoal during barbecue, but also through the local "broken" and "mottled" design, which coincides with the texture characteristics of roasted barbecue ingredients and makes static characters have taste associations. The font is square and steady as a whole, but the "mouth" in the middle of the word "Xi" is replaced by a dot to increase its agility; The extension of the word "brother" strengthens the brand temperament of "kindness and homeliness", which conforms to the scene positioning of "friends gathering and relaxing dinner" in the barbecue shop. The word "brother Jun" in "brother Jun" echoes and conveys the implied value of "quality barbecue and careful selection of materials".
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