狮动设计采用泰式庙宇的标志性剪影,三角形尖顶与两侧外翘的“飞檐”设计,直接呼应了泰国传统庙宇的建筑特征,传递出宗教建筑的庄严感,符合现代餐饮品牌的视觉轻量化需求。这种设计能快速唤醒消费者对“泰国”的地域联想,明确品牌的文化属性。中心坐佛形象——文化精神的符号化表达,转而提炼出“平和、禅意”的氛围,与餐饮场景中“放松、享受美食”的情感需求相契合。整体通过“建筑(地域)+宗教符号(文化)+自然意象(情感)”的三重元素融合,成功构建了“地道、正统、兼具文化底蕴”的品牌形象。
Lion design adopts the iconic silhouette of a Thai temple, and the triangular spire and the "cornice" design with upturned sides directly echo the architectural features of traditional temples in Thailand, convey the solemn sense of religious architecture, and meet the visual lightweight requirements of modern catering brands. This design can quickly awaken consumers' regional association with "Thailand" and clarify the cultural attributes of the brand. The image of sitting at the center of the Buddha, a symbolic expression of cultural spirit, instead refines the atmosphere of "peace and Zen".



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