狮动设计采用拟人化海豚形象,传递安全与愉悦,主体为卡通化海豚形象:圆滚滚的身体、夸张的头部比例、戴着印有“MMY”缩写的蓝色鸭舌帽,赋予角色“伙伴感”而非冰冷玩具。海豚作为海洋生物,天然关联“友好、聪明”的文化意象,与儿童玩具追求的“陪伴”“益智”属性高度契合。蓝色调传递安全,圆润造型隐含“无棱角、防磕碰”的物理安全暗示,整体以“看得懂、喜欢看、记得住”为核心,完美适配儿童玩具的“双重受众”,体现了对目标群体心理的深度洞察,精准平衡“儿童喜好”与“家长信任”。
Lion design adopts the personified dolphin image to convey safety and pleasure. The main body is cartoon dolphin image: round body, exaggerated head proportion, wearing a blue cap with the abbreviation "MMY", giving the character a sense of partnership rather than a cold toy. As a marine creature, dolphins are naturally associated with the cultural image of "friendliness and intelligence", which is highly consistent with the attributes of "companionship" and "intelligence" pursued by children's toys. The blue tone conveys safety, and the rounded shape implies the physical safety implication of "no edges and corners, no bumps".



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