狮动设计采用夸张化的牦牛头装饰画，瞬间抓住“牦牛肉”的核心属性，即使远远一瞥，也能立刻联想到“高原、天然、劲道”的产品特征；文化赋能：牦牛头的面部采用蓝、红、黄三色几何花纹（类似新疆、西藏等少数民族的传统纹样），加上额头的“回纹”、脸颊的“卷草纹”，充满浓郁的帕米尔高原民族风情，仿佛在诉说“这不是普通的牛肉干，而是带着地域灵魂的特产”；鲜艳的撞色（红底+蓝黄花纹）与背景的“浅棕雪山素描”形成强烈对比，既保留了礼品包装的“喜庆感”，又通过“民族风图案”避免了俗套，视觉上极具冲击力。买的是牛肉干，更是一份“带着高原温度的礼物”。
Lion design adopts exaggerated yak head decorative painting, which instantly grasps the core attributes of "yak meat", and even at a distance, it can immediately associate with the product characteristics of "plateau, nature and vigor"; Cultural empowerment: Yak head's face adopts blue, red and Huang San geometric patterns (similar to the traditional patterns of Xinjiang, Xizang and other ethnic minorities), plus the "palindrome" on forehead and the "grass-rolling pattern" on cheeks, which is full of rich ethnic customs in Pamirs, as if to say "this is not an ordinary beef jerky, but a specialty with regional soul"; The bright contrast color (red background+blue and yellow pattern) is in sharp contrast with the "light brown snow mountain sketch" in the background, which not only retains the "festive feeling" of the gift packaging, but also avoids the stereotype through the "national style pattern", which is visually very impactful. What I bought was beef jerky, and it was a "gift with plateau temperature".
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