狮动设计以拟人化牛形象为核心，聚焦于牛手中盘旋飘逸的五彩面，线条粗细变化还原手工面的劲道，甚至点缀飞溅的“汤汁星点”，让静态画面产生“热气腾腾、刚出锅”的动态联想，直接点明品牌主打产品“五彩面”，色彩鲜明且富有食欲，视觉上快速建立“多彩面食”的品类认知。实现“卡通形象-产品实物”的视觉闭环，让“五彩面”成为品牌最直观的记忆点。牛的微笑表情、中式盘扣服装传递出温和、亲切、接地气的品牌性格，符合大众对“面馆”的温馨预期，这种“萌而不幼稚，传统而不陈旧”的人设，既讨喜儿童（吸引家庭客群），又能打动年轻消费者（适合社交媒体传播），让品牌从冰冷的“商家”变成有温度的“美食伙伴”。
Lion Design focuses on the personification of the image of a cow, focusing on the colorful noodles hovering in the hands of the cow. The change of line thickness restores the strength of handmade noodles, and even embellishes the splash of "soup stars", which makes the static picture produce a dynamic association of "steaming hot, just out of the pot", directly points out the brand's flagship product "colorful noodles", which is bright and appetizing, and quickly establishes the category cognition of "colorful pasta" visually. Realize the visual closed loop of "cartoon image-product object" and make "multicolored face" the most intuitive memory point of the brand. Cattle's smiling expression and Chinese-style buckle clothing convey a gentle, cordial and grounded brand character.
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