狮动设计以”首字母HZ为设计基底,以金色立体字体强化品牌专属识别性。融入“龙”的形态,龙身昂首向上、腾飞而起,既传递出金融机构所需的“稳重与信赖感”,又象征企业如巨龙般引领行业、掌控资本流向的权威地位。“钱币、财富”元素)直接关联资本属性,明确“华中资本”的金融行业定位;叠加“水波”意象,既呼应“海面朝阳”的画面,又暗合“水生财”的传统财富观,传递资本如活水般持续增值、生生不息的寓意,强化“财富管理”的核心业务联想。通过符号提取(HZ)-文化嫁接(龙、钱币)-情感共鸣(朝阳、汇聚的三层逻辑,精准将抽象的金融概念转化为可视化符号:传递“资产增值、前景向好”的积极信号。
Lion design takes the initials HZ as the design base, and strengthens the brand's exclusive recognition with gold three-dimensional fonts. Incorporating into the form of "dragon", the dragon body holds its head high and takes off, which not only conveys the "sense of stability and trust" required by financial institutions, but also symbolizes the authoritative position of enterprises to lead the industry and control the capital flow like a dragon. The elements of "money and wealth" are directly related to the property of capital, and the financial industry positioning of "Huazhong Capital" is clearly defined; Superimposing the image of "water wave" not only echoes the picture of "sunrise on the sea", but also coincides with the traditional wealth view of "water generates wealth".


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