狮动设计提取”首字母“MK”作为核心视觉符号，字体设计简洁有力，如玩具汽车的“车标”般具有高辨识度，符合儿童玩具行业对“易记忆、强符号感”的需求。字母“M”与“K”的穿插结构，形似玩具汽车的“方向盘”或“赛道弯道”，暗合儿童玩具汽车的产品属性，激发小朋友对“驾驶”“探索”的兴趣。通过“手-陪伴”“道路-探索”“，将品牌“制造销售一体化”的商业模式与“儿童成长伙伴”的情感价值结合，实现理性与感性的双重打动。
Lion design takes the initial "MK" as the core visual symbol, and the font design is simple and powerful, with high recognition like the logo of a toy car, which meets the demand of children's toy industry for "easy memory and strong sense of symbols". The interspersed structure of letters "M" and "K" is similar to the steering wheel or track curve of toy cars, which coincides with the product attributes of children's toy cars and stimulates children's interest in "driving" and "exploring". Through "hand-companionship" and "road-exploration", the brand's business model of "integrated manufacturing and sales" is combined with the emotional value of "children's growth partners" to realize the double impression of rationality and sensibility.
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