狮动设计采用厨师帽+麦穗+面包轮廓的组合:厨师帽:直接关联“手工制作”“专业烘焙”,传递“用心做食物”的温度感;麦穗:作为“麦”的核心符号,强化“原料本味”的认知;面包/碗的轮廓:隐含“产品形态”,让抽象的“麦”变得可感知。用最简洁的线条完成了“原料-制作-产品”的逻辑闭环,英文“BESTLOVE”:用感性语言传递品牌价值观——“最好的爱”,暗示产品是“用心打磨的礼物”,符合烘焙食品“治愈系”“情感联结”的属性;整体调性:简洁但有“烟火气”,传递出用心、有温度的品牌形象。
Lion design adopts the combination of chef's hat+wheat ear+bread outline: chef's hat is directly related to "hand-made" and "professional baking" to convey the temperature sense of "cooking food with heart"; Ear of wheat: as the core symbol of "wheat", it strengthens the cognition of "the original taste of raw materials"; The outline of bread/bowl: it implies "product form" and makes the abstract "wheat" perceptible. The logical closed loop of "raw material-production-product" is completed with the simplest lines, and the English word "BESTLOVE" conveys brand values-"best love" with perceptual language.


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