狮动设计以“乡熙”二字为起点，提取“乡”字首字母“X”与“熙”首字母“X”，通过双“X”艺术化叠加，构建品牌专属记忆符号，强化名称与图形的强关联。房屋外形抽象为“X”结构，直接点明“房地产”核心业务属性，实现“图形即行业”的直观传达。引入“青山绿水”意象：绿色象征房屋建筑与生态环境的和谐，蓝色代表山水资源，通过流畅的曲线与渐变处理，将自然景观与居住空间有机融合，传递“山水宜居”的产品定位，整体通过字母与房屋形态锚定房地产行业认知，又以自然色彩与意象传递差异化定位，展现了狮动在“符号提炼—行业适配—情感共鸣”全链条的专业设计能力。
Lion Design takes the word "Xiang Xi" as the starting point, extracts the initial letter "X" of "Xiang" and the initial letter "X" of "Xi", and constructs brand-specific memory symbols through artistic superposition of double "X" to strengthen the strong connection between names and graphics. The shape of the house is abstracted as an "X" structure, which directly points out the core business attributes of "real estate" and realizes the intuitive communication of "graphics is industry". The image of "green mountains and green waters" is introduced: green symbolizes the harmony between the building and the ecological environment, and blue represents the landscape resources. Through smooth curves and gradual changes, the natural landscape and living space are organically integrated, and the product positioning of "livable mountains and rivers" is conveyed.
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