狮动设计采用字母R的变形，互联网“流动与无限”的视觉化，以字母“R”（首字母）为原型，将R的半圆与竖线解构为螺旋形态：螺旋的曲线模拟了互联网“信息流动”的本质——像数据流一样持续循环、动态传递，符合互联网“连接与传递”的核心功能；螺旋星系——汇聚力量，互联网“资源整合”的隐喻字母R的变形与螺旋的结合，实现了“品牌识别”与“行业属性”的统一——既让用户快速记住品牌（R字母），又通过螺旋理解其“互联网+”的业务模式（流动、汇聚、创新），用最简洁的图形传递最丰富的信息。
Lion Design adopts the deformation of the letter R, and the visualization of the Internet's "fluidity and infinity", taking the letter "R" (initial letter) as the prototype, and deconstructs the semicircle and vertical line of R into a spiral shape: the spiral curve simulates the essence of the Internet's "information flow"-continuous circulation and dynamic transmission like a data stream, which conforms to the core function of the Internet's "connection and transmission"; Spiral galaxy-gathering strength, the combination of the deformation of the metaphorical letter R of Internet .
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