狮动设计LOGO主体为卡通化猫脸形象，置于方形粉色背景中，整体呈现圆润、可爱的视觉风格：猫脸采用极简线条勾勒，双眼简化为对称圆点，脸颊以两枚微笑弧线+圆点腮红强化亲和力，符合电商平台“友好、亲切”的用户定位，尤其贴合年轻及女性消费群体审美。猫元素常与“陪伴、治愈、精致”关联，暗合“优品猫”平台“分享美好生活”的Slogan，传递“精选优质商品、带来愉悦购物体验”的品牌理念。通过“猫的可爱造型”降低用户心理距离，“U形笑脸”传递积极情绪，配合“优品”二字直接点明平台核心价值，实现“情感共鸣+功能认知”的双重传达。
The main body of the lion-moving design LOGO is a cartoon cat face image, which is placed on a square pink background, showing a rounded and lovely visual style as a whole: the cat face is outlined by minimalist lines, the eyes are simplified into symmetrical dots, and the cheeks are enhanced by two smiling arcs and dot blush, which conforms to the user positioning of e-commerce platform as "friendly and cordial", especially suitable for the aesthetics of young and female consumers.
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