狮动设计以圆形窗棱作为“杯”的基底——圆形是中国文化中“圆满、团圆”的象征,中国人喝白酒,喝的是“热闹”“团圆”,圆形刚好传递这种情感,像一家人围坐举杯的场景。;窗棱的格栅结构像杯口的轮廓,含蓄又直观地传递出“杯”的形态,同时自带古典建筑的质感,瞬间把人拉进“传统饮酒”的情境里。搭配酒壶印章的内部形态——酒壶是白酒的传统容器,印章则象征“品质与权威”,两者结合既点明了“酒”的行业属性,又赋予品牌“匠心酿造”的信任感。这种“具象符号+抽象情感”的组合,让“杯”不再是一个字,而是变成了“可以喝的文化”。每一个元素都在讲“白酒的故事”每一笔线条、每一个元素都像一杯陈酿,入口是直观的“白酒味”,余韵是深厚的“文化感”,既精准戳中品牌内核,又完美契合白酒行业的基因。
The lion dance design takes the round window edge as the base of the "cup"-the circle is the symbol of "perfection and reunion" in China culture, while Chinese drinks white wine and "excitement" and "reunion", and the circle just conveys this emotion, just like a scene where a family sits around and raises a glass. ; The grating structure of the window edge is like the outline of the cup mouth, which implicitly and intuitively conveys the shape of the "cup", and at the same time, it has the texture of classical architecture, which instantly pulls people into the situation of "traditional drinking". Match the internal form of the hip flask seal-hip flask is the traditional container of liquor, and the seal symbolizes "quality and authority". The combination of the two not only points out the industrial attribute of "wine", but also gives the brand a sense of trust in "ingenious brewing".


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