狮动设计以“圆形”为基底，内部嵌套三层核心元素，上层：蓝色鱼形曲线，线条流畅灵动，既像跃出水面的鱼，又暗合“鲜生”的鲜活感；中层：橙黄色渐变的弧形色块，模拟阳光洒在海面的光影，传递温暖、新鲜的氛围；下层：传统水波纹图案（蓝白相间），“浪花纹”强化海洋属性，形成视觉呼应。主色调采用深海蓝（信任、专业）与暖橙黄（新鲜、活力）对比，搭配白色背景，既符合生鲜行业的洁净感，又通过冷暖色碰撞增强视觉张力。“从海洋到餐桌”的生鲜链路可视化，狮动用一个图形讲完“产地直供、鲜活直达”的品牌故事。
Lion design is based on "circle", with three layers of core elements nested inside. The upper layer: blue fish-shaped curve with smooth lines, which is like a fish jumping out of the water and coincides with the freshness of "freshness";Middle layer: orange-yellow gradient arc-shaped color block, which simulates the light and shadow of sunlight on the sea surface and conveys a warm and fresh atmosphere; Lower layer: traditional water ripple pattern (blue and white), "wave pattern" strengthens the marine attribute and forms a visual echo. The main color is dark blue (trustful and professional) compared with warm orange yellow , with a white background, which not only conforms to the cleanliness of the fresh food industry.
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