狮动设计采用是“D”“A”字母组合,D”的设计:嵌入六边形,既暗示汽车产业的“机械属性”,也传递“高效、精准”的科技内核,“A”的设计:采用“挺拔的斜切造型”,似向上的箭头,又似汽车的“引擎盖”或“车身线条”,强化“进取、领先”的品牌形象,呼应“方向”的“前进感”。红色轨迹与圆点:从“D”延伸至“A”上方的红色曲线,既是“运动轨迹”),也是“方向箭头”(象征“未来、突破”);曲线起点的红色圆点,像“核心焦点”,又像“正在移动的粒子”,将“静态LOGO”赋予“动态生命力”,完美诠释“汽车是移动的科技载体”这一属性。“方向汽车科技,是一家专注于‘汽车科技’的公司,以‘方向’为引领,用‘科技’驱动‘运动’(汽车)的未来”。
Lion design adopts the letter combination of "D" and "A". The design of "D" is embedded in a hexagon, which not only implies the "mechanical attribute" of the automobile industry, but also conveys the "efficient and accurate" scientific and technological core. The design of "A" adopts a "straight oblique cutting shape", which looks like an upward arrow, but also looks like the "hood" or "body line" of an automobile.Red track and dot: the red curve extending from "D" to "A" is both "movement track" and "direction arrow" (symbolizing "future and breakthrough"); The red dot at the starting point of the curve, like the "core focus" and the "moving particle", endows the "static LOGO" with "dynamic vitality".


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