狮动设计将传统“舞狮”文化拆解为可感知的现代视觉语言,主体形象的“年轻化”处理:将舞狮头与“跳跃的孩童”结合——孩童身着红底金纹的传统服饰,扎着小辫,动作呈“蹬腿向前”的动态,既保留了舞狮“驱邪避凶”的吉祥属性,又通过孩童的天真感降低了传统符号的距离感,更符合当代年轻用户的审美,舞狮后方搭配绿瓦红墙的中式建筑(挂着红灯笼)、远山与圆月,以及“开运”书法字体,构建了一个“春节/喜庆场景”的微型叙事——仿佛孩童正在庙会中舞狮,让“开运”的主题更具画面感与代入感。整体色调既符合“开运”的吉祥主题,又符合现代设计的“克制美”。
Lion design decomposes the traditional lion dance culture into a sensible modern visual language, and the main image is "young": the lion dance head is combined with "jumping children"-children wear traditional costumes with red background and gold stripes, and their movements are "kicking forward", which not only retains the auspicious attribute of lion dance, but also reduces the traditional symbols through children's innocence. Behind the lion dance, Chinese architecture with green tiles and red walls (hung with red lanterns), distant mountains and full moon.


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