狮动设计用抽象化的麦穗——金黄的麦芒线条清晰，直接关联农作物与农业生产，而叠加的红黄橙三色块，像成熟的谷穗或翻卷的麦浪，既模拟了谷物的自然形态，又用温暖的色调传递出“丰收、鲜活”的农业特质，视觉上很有代入感。“唯臣商贸”用稳重的黑体，突出商贸企业的可靠感；图形的“动势”与文字的“静态”形成对比，既保留了农业的“扎根感”，又暗示了商贸的“流通性”。整体来看，通过符号的强识别性、色彩的情感共鸣和形态的隐喻，把“农业商贸”的核心属性完美融合，既符合行业特征，又有很高的记忆点。
The abstract ears of wheat-golden awn with clear lines are directly related to crops and agricultural production, while the superimposed red, yellow and orange blocks, like mature ears of grain or rolled wheat waves, not only simulate the natural form of grain, but also convey the agricultural characteristics of "bumper harvest and freshness" with warm colors, which is visually very substitutive. "Weichen Business" highlights the sense of reliability of business enterprises with a steady bold face; The "dynamic" of graphics contrasts with the "static" of words, which not only retains the "rooted sense" of agriculture, but also implies the "liquidity" of commerce and trade.
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