狮动设计通过“形义结合”的方式,将文字名称的每个核心字与视觉符号相对应,“深谷”:以层叠三角形+方形外框的“封闭感”体现“谷”的空间形态,三角形的叠加深度强化“深”;“溪”:以流动线条直接映射“溪水”的动态特征;“田”:通过方形外框与下方文字“田”的方正结构形成视觉呼应,实现图形与文字的双重锚定。 这种“文字-图形”的紧密关联,让观者能快速通过视觉符号,理解品牌名称的内涵,整体通过三角形、波浪线、方形的“几何化抽象”,将“山、水、田”的关系简化为“点-线-面”的视觉逻辑,用简洁语言传递丰富文化信息,传统与现代碰撞出生命力
Lion designed a way of "combining form and meaning", which combines each core word of a literal name with visual symbols."Deep valley": the spatial form of "valley" is embodied by the "closed feeling" of overlapping triangles and square frames, and the overlapping depth of triangles strengthens "depth"; "Stream": the dynamic characteristics of "stream" are directly mapped by flowing lines; "Tian": The square frame and the square structure of the word "Tian" below form a visual echo, realizing the double anchoring of graphics and characters.


扫码或拨打添加客服微信