狮动设计以圆形轮廓为基础,象征完整、循环与信任的圆满感,符合“守信”主题中对“承诺闭环”的隐喻。“信”字主体:既呼应“锦华”(可联想“锦绣中华”“华彩”)的柔和,蓝色在视觉语言中常与“信任、专业、稳重”强关联,精准契合“守信”的品牌核心价值观;整体形成“以信为基,成就锦华”的品牌叙事。
Lion design is based on the circular outline, which symbolizes the completeness, circulation and trust, and conforms to the metaphor of "commitment closed loop" in the theme of "keeping promise". The main body of the word "Xin": It not only echoes the softness of "Jinhua" (which can be associated with "splendid china" and "Hua Cai"), but blue is often strongly associated with "trust, professionalism and stability" in visual language.


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