狮动打造“兮野”品牌标识时，团队深掘“山野诗意栖居”的品牌内核——从名称“兮”的笔锋中提取意象，与民宿屋顶轮廓、山峦河流肌理、云雾朦胧意境相融，让LOGO成为“建筑生长于自然”的视觉缩影。中英排版暗藏东方韵律，每处细节都在诉说“人归山野，心归本真”的中式民宿哲学。这种「以文化为骨，以视觉为翼」的设计逻辑，正是狮动深耕文旅品牌的能力印证。
When Lions created the brand LOGO of "Xiye", the team dug deep into the core of the brand of "Poetic Living in Shan Ye"-extracted the image from the brush stroke of the name "Xi", which blended with the roof outline of the hotel, the texture of the mountains and rivers, and the misty artistic conception, making the logo a visual epitome of "architecture grows in nature". Chinese-English typesetting hides oriental rhythms, and every detail tells the Chinese homestay philosophy of "People return to Shan Ye and their hearts return to their true nature".
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