狮动设计融合传统年画牛的憨厚与现代Q版的灵动：头戴汗巾、肩扛牛骨、手捧汤碗的卡通牛，眉眼含笑传递亲和力，肌肉线条暗藏「匠心熬骨」的力量感，瞬间拉近与食客距离。辅助图形中，卷轴式品牌名「BUERNIUGU」致敬中式匾额文化，环绕的「良心食材/鲜香美味」印章，强化正宗餐饮基因。用「轻国风」平衡传统与创新：毛笔笔触的「不二牛骨」汉字沉稳有力，搭配圆润卡通形象与暖橙色系，既保留熬汤老店的烟火气，又通过萌趣牛IP打破年龄层壁垒，用年轻化表达传统餐饮品牌形象。
Lion design combines the simplicity of the traditional New Year pictures with the agility of the modern Q version: cartoon cow, wearing a sweat towel, carrying a cow bone on his shoulder and holding a soup bowl, conveys affinity with a smile on his eyebrows, and the muscle lines hide a sense of strength of "ingenuity", which instantly shortens the distance from the diners. In the auxiliary graphics, the scroll brand name "BUERNIUGU" pays tribute to the Chinese plaque culture, and the seal of "Conscience Ingredients/Delicious Flavor" around it strengthens the authentic catering gene.
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