狮动设计以“卡通胖男孩”为原型，塑造出圆润、健壮、面带微笑的跑姿人物，传递健康、活力、亲切的品牌气质。人物身着蓝色运动服（主色）+黄色领口/鞋底（点缀色），色彩鲜明且富有动感，核心载体：鞋底纹理的隐喻设计，将其纹路融入鞋底，通过消费者对“轮胎=耐用/安全”的固有认知，迁移品牌产品的品质联想，传递“充满力量、可靠伙伴”的品牌角色定位。
Lion Motion Design takes "cartoon fat boy" as the prototype, creating rounded, robust and smiling running figures, and conveying healthy, energetic and friendly brand temperament. Characters dressed in blue sportswear (main color) and yellow neckline/sole (dotted color) are bright and dynamic. The core carrier: metaphorical design of sole texture, which integrates the texture into the sole, transfers the quality association of brand products through consumers' inherent cognition.
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