狮动设计基于“鼎”字为本,巧妙融合碗、祥云、酒楼形态。“鼎”是中式文化中诚信、庄重的象征,奠定了品牌诚信经营的基调。碗的融入,直接点明餐饮属性,让人一眼明了其行业归属。碗代表美食承载,暗示菜品丰富、美味。祥云轻盈灵动,象征香气四溢,正所谓“酒香不怕巷子深”,这里则是“菜香引得食客来”,从嗅觉层面勾起人们对美味的遐想。此LOGO设计,以中式元素为笔,绘就餐饮品牌画卷,设计与诗意交融。
Lion design is based on the word "Ding", which skillfully combines the shapes of bowls, auspicious clouds and restaurants. "Ding" is a symbol of honesty and solemnity in Chinese culture, which lays the foundation for brand integrity management. The integration of bowls directly points out the attributes of catering, making people understand its industry ownership at a glance. Bowl represents the load of food, suggesting that the dishes are rich and delicious. Xiangyun is light and smart, symbolizing that the fragrance is overflowing. As the saying goes, "the smell of wine is not afraid of the depth of the alley", and here it is "the smell of food attracts diners".


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