狮动设计以"心”形为创意元素，在旅游行业，“心”的含义丰富多元。它代表着游客对旅行目的地的向往之心、对旅途中美好事物的感受之心，选用飞翔的视觉形象，与旅游行业高度契合。鹰在天空翱翔，象征着自由、探索与冒险，这正是旅游所带给人们的核心体验——摆脱日常束缚，去探索未知的远方。山水代表着自然之美与宁静。营造出一种平和、放松的氛围，与“用心聆听”所蕴含的内心宁静相呼应。文字“心·聆·启·旅”与图形元素相互呼应，形成完整的品牌叙事：让游客用心聆听内心对旅行的渴望，然后勇敢地启动旅程，去拥抱如飞翔般自由的体验。
"Heart"-shaped creative element of lion design: taking "heart" as the core is the highlight of this logo design. In the tourism industry, the meaning of "heart" is rich and diverse. It represents tourists' longing for the destination and feeling for the beautiful things in the journey, and chooses the flying visual image (such as the eagle in the example picture), which is highly compatible with the tourism industry. Eagle soaring in the sky symbolizes freedom, exploration and adventure, which is the core experience brought by tourism-getting rid of daily constraints and exploring unknown distant places. Mountains and rivers represent the beauty and tranquility of nature. Create a peaceful and relaxed atmosphere, which echoes the inner peace contained in "listening attentively".
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