狮动设计基于抽象化葫芦造型,线条流畅且对称,整体嵌套于圆形轮廓中,形成“内有乾坤”的包裹感。葫芦在传统文化中是“福禄”象征,更与中医药文化深度绑定悬壶济世,直接关联保健品的“养生、调理”属性,传递“传承经典”的品牌信任感。葫芦的“中空”特性被抽象为上下贯通的负空间,暗合“穴位”的“气血流通”概念,同时与“金”字的“珍贵、核心”形成隐喻——“穴中藏金”,暗示产品如“穴位中的精华”,精准作用于身体调理。外层圆环既强化了LOGO的整体稳定性,又象征“圆满、周全”的健康理念,同时暗含“天圆地方”的传统哲学,为保健品品牌增添“系统化调理”的专业形象。
Lion design is based on the abstract gourd shape, the lines are smooth and symmetrical, and the whole is nested in a circular outline, forming a sense of package with "dry Kun inside". Hulu is a symbol of "Fulu" in traditional culture, and it is deeply bound with Chinese medicine culture to help the world, which is directly related to the "health preservation and conditioning" attributes of health care products and conveys the brand trust of "inheriting classics". The hollow feature of gourd is abstracted as a negative space that runs through from top to bottom, which coincides with the concept of "qi and blood circulation" of "acupoints", and at the same time forms a metaphor with the "preciousness and core" of the word "gold", suggesting that products.


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