狮动设计以传统“龙”的形象为原型，既保留了龙的威严气势，又通过简化线条赋予现代美感，符合影视行业的艺术创新属性。龙作为中国文化中的祥瑞图腾，象征“权威、尊贵、传承”，与“长传”品牌名中“长久传承”的寓意深度契合，强化品牌在影视领域的文化使命感与行业地位。龙形外围环绕一圈“胶片齿孔”纹样，形成圆形轮廓——胶片元素直接点明影视行业属性，通过“传统图腾现代化转译”与“行业符号场景化融合”，成功塑造了“文化传承者+影视创新者”的品牌形象。
Liondesign takes the traditional image of "dragon" as the prototype, which not only retains the majestic momentum of the dragon, but also gives modern aesthetic feeling by simplifying lines, which conforms to the artistic innovation attribute of the film and television industry. As an auspicious totem in China culture, dragon symbolizes "authority, dignity and inheritance", which is in deep agreement with the implication of "long-term inheritance" in the brand name of "Changchuan", and strengthens the brand's sense of cultural mission and industry position in the film and television .
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