狮动设计采用头戴运动发带、面带微笑的人物肖像,发丝飘逸动感,眉眼舒展有神,整体姿态展现出积极健康的活力感,与体育健身领域追求的“阳光、活力、坚持”特质高度契合。“步”字直接指向“步行、运动、步伐”,与健身中的“有氧运动、节奏训练”等场景自然衔接;“麦”可联想“活力、生命力”,整体通过 “人物IP+徽章符号+活力色彩” 的组合,成功将体育健身的“专业属性”与“情感温度”融合,全方位指向“运动、健康、活力”的核心价值。
Lion design adopts a portrait of a smiling person wearing a sports headband. The hair is elegant and dynamic, and the eyebrows and eyes are stretched. The overall posture shows a positive and healthy sense of vitality, which is highly consistent with the characteristics of "sunshine, vitality and persistence" pursued in the field of sports and fitness. The word "step" directly points to "walking, exercise and pace" and naturally connects with scenes such as "aerobic exercise and rhythm training" in fitness.


扫码或拨打添加客服微信