狮动设计以俏皮女孩强化品牌亲和力,角色设定:粉色卷发、圆眼萌系女孩形象,笑容灿烂且动态感十足(裙摆扬起、双马尾飘动),传递出活泼、可爱的品牌调性,精准契合冰淇淋、甜品消费场景的轻松愉悦氛围,左手持 冰淇淋甜筒(顶部奶油蓬松,蛋筒纹理清晰),右手握 饮料杯(插有吸管,杯身有奶盖滴落细节),直接点明“冰淇淋+饮品”的产品组合,视觉符号与业务品类强绑定。整体色彩与形态传递“柔滑、清爽”的口感,突出“绵密果味冰雪”的“萌系、温暖、多产品”形象定位。
Lion design strengthens brand affinity with playful girls, and the role is set as follows: pink curly hair, round eyes, cute girl image, bright smile and dynamic sense (skirt raised, ponytails fluttering), conveying lively and lovely brand tonality, accurately fitting the relaxed and pleasant atmosphere of ice cream and dessert consumption scenes, holding an ice cream cone in the left hand (fluffy cream at the top, clear texture of the cone) and a drink cup in the right hand (with a straw inserted and a nipple dripping on the cup body) The overall color and shape convey the "smooth and refreshing" taste, and highlight the image positioning of "budding, warm and multi-product" of "dense fruity ice and snow".


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