狮动设计采用卡通版猪八戒——圆滚滚的身材、咧嘴笑的傻气、深蓝带暗纹的粗布衣服,甚至脚腕的绑带都保留了原著的“接地气”,瞬间拉近了和观众的距离。他手里攥着人参果、怀里抱着果,肚子挺得像个小皮球,把“卖点”做进“造型里”,整个画面都在说“这果子是自然生长的,新鲜得很”。那副“吃撑了还想再来一个”的满足感,简直就是“人参果好吃”的活广告,比直接摆果子更有说服力。 猪八戒负责“拉近距离”,人参果负责“展示产品”,背景负责“强化卖点”,色彩负责“抓住眼球”。明明是个广告图,却像个小故事一样,让人看了就觉得“这人参果肯定好吃,而且是自然生长的“。
Lion design adopts the cartoon version of Pig Bajie-round figure, silly grin, dark blue coarse clothes with dark lines, and even the ankle straps retain the original "grounding gas", which instantly narrows the distance with the audience. He holds the ginseng fruit in his hand and the fruit in his arms. His stomach is like a small ball, and he puts the "selling point" into the "modeling". The whole picture is saying that "this fruit grows naturally and is very fresh". The satisfaction of "I want another one when I'm full" is simply a living advertisement of "ginseng fruit is delicious", which is more convincing than directly placing fruit.


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