狮动设计以品牌基因与中式美学的精准锚定，品牌名称“呷得好”为核心进行字体设计，字形方正中略带圆润，既保留了汉字的结构美感，又通过“呷”字右部的上扬笔触与“好”字末端的祥云纹收笔，巧妙融入中式灵动气韵。融入绿叶象征茶叶的自然本真，山峦呼应茶源产地的生态环境，祥云则传递吉祥健康的品牌理念，三者共同构建“原生态茶饮”的视觉联想；整体“字体即图形”的设计思路，既强化了品牌识别度，又暗合传统书法的韵律感，让“老字号”的沉稳与“茶饮”的鲜活自然衔接。
Lion design is based on the precise anchoring of brand genes and Chinese aesthetics, and the brand name "Xia Hao" is the core of font design. The font shape is slightly rounded in the square, which not only retains the structural beauty of Chinese characters, but also skillfully blends into the Chinese smart charm through the rising strokes on the right side of the word "Xia" and the auspicious cloud pattern at the end of the word "Hao". Green leaves symbolize the natural authenticity of tea, mountains echo the ecological environment of tea origin.
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