狮动设计将日式餐饮的冲击力，以「角色感」的瞬间建立。「悦飯」的卡通IP以「蓝白条纹头巾+咧嘴笑」的形象打破传统——头巾上「悦飯」二字如武士家纹般醒目，蓝白配色直接勾连日式浴衣的清爽记忆；左手高举的筷子与右手紧捧的拉面碗，则用「动态捕捉」的手法将「日式拉面店的锅气」具象化。这种设计精准踩中了日式餐饮的「职人叙事」：头巾是「专注」的符号，拉面碗是「匠心」的载体，而Q版萌脸则消解了传统武士的距离感，让「专业」与「亲切」在0.5秒内完成视觉暴击，「悦飯」用「暖黄圆形背景+蓝白人物+深棕书法字」的组合，堪称教科书级的「日式食欲配色」：整体设计让文化有体温，让商业有灵魂。
Lion design on Japanese catering often begins with the instant establishment of "sense of role" The cartoon IP of "Yuefan" breaks the tradition with the image of "blue and white striped headscarf+grin"-the word "Yuefan" on the headscarf is as eye-catching as a warrior's family pattern, and the blue and white color scheme directly links the refreshing memory of Japanese bathrobe; Chopsticks held high in the left hand and Lamian Noodles Bowl held tightly in the right hand use the method of "dynamic capture" to visualize the "pot smell of Japanese Lamian Noodles shop". This design accurately steps on the "professional narrative" of Japanese catering: the headscarf is the symbol of "concentration", the Lamian Noodles bowl is the carrier of "ingenuity".
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