狮动设计采用“光头+西装”的经典组合,圆头造型自带亲和力,微笑眉眼传递信任感,而深蓝色西装、条纹领带的搭配,明确塑造了专业、稳重的珠宝从业者身份。人物抬手托举珠宝的动态,既突出了“珠宝”核心品类,又通过手势语言强化了“品鉴、展示”的职业特性,动作自然不刻意,符合“顾问式”品牌定位。人物手中的宝石,均采用高饱和蓝作为主色调,既形成品牌视觉记忆点,又通过蓝色的“沉稳、珍贵”意象暗喻珠宝的价值感;整体设计实现了“专业度+亲切感”的平衡——既有白领认可的职业属性背书,又通过可爱化设计拉近心理“,符号即产品,形象即服务”。
Lion design adopts the classic combination of "bald head+suit", the round head shape has its own affinity, and the smile and eyebrow eye convey trust, while the combination of dark blue suit and striped tie clearly shapes the professional and steady status of jewelry practitioners. The movement of people raising their hands to lift jewelry not only highlights the core category of "jewelry", but also strengthens the professional characteristics of "tasting and displaying" through gesture language. Naturally, the movements are not deliberate, which is in line with the "advisory" brand positioning. The gems in the hands of the characters all use high saturated blue as the main color.


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