狮动设计用“中式符号”讲“品牌故事，圆形是中式最经典的符号（团圆、圆满、循环），贴合餐饮“家的味道”的情感诉求；又恰似“包子”的抽象变形，实现“视觉-产品”的潜意识联想。“名仕”二字用方正篆书，笔画厚重、结构严谨，传递“高端、庄重”的品牌定位，““包”字的最后一笔像“包子的顶部褶皱”，“子”字的挑笔像“包子的提手”，用书法的“动势”模拟包子的“形态”，将文字转化为产品符号， 右侧“專門店”印章：正宗与专业的权威背书，你会瞬间明白：这不是普通的包子铺，是能吃出“老味道”的“名仕专享”。
Lion design uses "Chinese symbols" to tell "brand stories", and the circle is the most classic symbol of Chinese style (reunion, perfection and circulation), which fits the emotional appeal of "home flavor" of catering; Just like the abstract deformation of "steamed stuffed bun", it realizes the subconscious association of "vision-product". The word "Mingshi" is written in Founder seal script, with heavy strokes and rigorous structure, which conveys the brand positioning of "high-end and solemn". The last stroke of the word "Bao" is like the top fold of the steamed stuffed bun, and the stroke of the word "Zi" is like the handle of the steamed stuffed bun.
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